Privacy Policy

This Privacy Policy applies to Neue World FZ LLC (registration no. 16813/2021), a free zone limited liability company headquartered in Dubai, UAE ("Neue World", "we", "us", or "our"). We also operate through Neue World OÜ, a registered entity in Estonia, through which we serve clients in the European Union. Our website is located at https://www.neue.world/. For any questions about this policy or how we handle your data, contact us at: hello@neue.world

What This Policy Covers

This policy explains what personal data we collect when you visit our website or engage with our services, how we use it, who we share it with, and what rights you have over it. It applies to all visitors, enquirers, and clients interacting with neue.world and its subdomains.

What Data We Collect

1. Information you give us directly: When you fill out a contact form, book a discovery call, or send us an enquiry, we collect the information you provide typically your name, email address, and details about your project or enquiry. We only collect what you choose to share.
2. Information collected automatically: When you visit our website, we and our third-party tools automatically collect certain technical data including your IP address, browser type and version, the pages you visit, time and date of visit, time spent on pages, referring URL, and device type. This data is used to understand how our website is used and to improve its performance.
3. Cookies and tracking technologies: We use cookies and similar tracking technologies on our website. See the Cookies section below for full details.

How We Use Your Data

We use the data we collect for the following purposes:
- To respond to enquiries and communicate with you about potential or active projects
- To send you relevant updates or resources you have opted in to receive via email
- To understand how our website is used and improve its content and performance
- To analyse visitor behaviour through heatmaps and session recordings for UX improvement
- To schedule and manage discovery calls and meetings
- To fulfil our contractual obligations to clients
- To comply with applicable legal obligations

We do not sell your personal data to third parties. We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects.

Third-Party Tools and Processors

We use the following third-party services that may process your personal data on our behalf. Each is bound by its own privacy terms and data processing agreements.
‍Google Analytics (Google LLC)We use Google Analytics to collect aggregated data about website traffic and usage. Data collected includes IP address (anonymised), browser type, pages visited, session duration, and geographic location at country level. Google may transfer this data to servers in the United States.Privacy policy: https://policies.google.com/privacy
‍Microsoft Clarity (Microsoft Corporation)We use Microsoft Clarity to record anonymised session replays and heatmaps of visitor interactions on our website. This helps us understand how users navigate the site and identify usability issues. Clarity may collect mouse movements, clicks, scrolls, and page interactions. Data is processed by Microsoft and may be transferred internationally.Privacy policy: https://privacy.microsoft.com/privacystatement
‍Mailchimp (The Rocket Science Group LLC)When you submit your email address through our website or opt in to receive communications from us, your email address is stored in Mailchimp via an automated integration. Mailchimp is used to send project updates, newsletters, and relevant content. You can unsubscribe at any time via the link in any email we send.Privacy policy: https://mailchimp.com/legal/privacy/
‍Cal.comWe embed a Cal.com booking calendar on our website to allow you to schedule discovery calls. When you book a call, Cal.com collects your name, email address, and any notes you provide. This data is processed by Cal.com to facilitate the scheduling.Privacy policy: https://cal.com/privacy
‍Webflow Inc.Our website is hosted and built on Webflow. Webflow processes data as part of hosting our website, including form submissions that pass through Webflow's infrastructure before routing to our other tools.Privacy policy: https://webflow.com/legal/privacy
‍Zapier Inc.We use Zapier to automate the transfer of contact form data between Webflow and Mailchimp. Data passed through this integration includes name and email address.Privacy policy: https://zapier.com/privacy

Cookies

Our website uses cookies; small text files stored on your device to enable functionality, analyse performance, and understand visitor behaviour. We display a cookie consent banner when you first visit our site. You can accept all cookies, reject non-essential cookies, or manage your preferences by category.

‍Essential cookies — Required for basic website functionality. These cannot be disabled.
‍Analytics cookies — Used by Google Analytics to collect anonymised traffic and usage data. Enabled only with your consent.
‍Performance and behaviour cookies — Used by Microsoft Clarity to record session interactions and generate heatmaps. Enabled only with your consent.
‍Marketing cookies — Used to help us understand the effectiveness of any marketing activity. Enabled only with your consent.

You can change your cookie preferences at any time by clearing your browser cookies and revisiting the site, or by updating your preferences through the cookie settings available in our footer.

Data Retention
‍
We retain personal data only for as long as necessary for the purpose it was collected.
- Enquiry and contact form data is retained for up to 24 months after last contact, after which it is deleted or anonymised.
- Email marketing data (Mailchimp) is retained until you unsubscribe or request deletion.
- Analytics data (Google Analytics) is retained in accordance with Google's standard retention settings, typically 14 months.
- Session recording data (Microsoft Clarity) is retained for 30 days by default.
- Booking data (Cal.com) is retained as configured in our Cal.com account settings.

International Data Transfers
‍
Neue World FZ LLC is based in Dubai, UAE. Neue World OÜ is based in Estonia and operates within the European Union.Some of our third-party processors are based in the United States and may transfer data internationally. Where personal data originating from the EEA or UK is transferred outside those regions, we rely on the standard contractual clauses and data transfer mechanisms established by the European Commission, or other lawful transfer mechanisms as applicable.

Legal Bases for Processing (GDPR)
‍
If you are located in the European Economic Area, we process your personal data on the following legal bases:
‍Contract: where processing is necessary to take steps at your request prior to entering into a contract, or to perform a contract we have with you.
‍Legitimate interests: for analytics, website improvement, and business development, where our interests are not overridden by your rights.
‍Consent: for non-essential cookies, marketing communications, and session recordings, where you have provided explicit consent. You may withdraw consent at any time.
‍Legal obligation: where processing is required by applicable law.

Your Rights
‍
Depending on your location, you may have the following rights regarding your personal data:
‍If you are in the UAE (PDPL):You have the right to be informed about how your data is used, to access your personal data, to correct inaccurate data, to request deletion of your data where it is no longer necessary, and to object to processing in certain circumstances.
‍If you are in the EEA or UK (GDPR / UK GDPR):You have the right to access, rectify, erase, restrict, or port your personal data. You have the right to object to processing based on legitimate interests. You have the right to withdraw consent at any time. You have the right to lodge a complaint with your local supervisory authority.
To exercise any of these rights, contact us at hello@neue.world. We will respond within 30 days. We may need to verify your identity before processing a request.

Data Security
‍
We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, or disclosure. Our website uses HTTPS encryption. Access to personal data within our team is limited to those who need it to perform their role.
No method of transmission over the internet or electronic storage is completely secure. While we take data protection seriously, we cannot guarantee absolute security.

Children's Privacy
‍
Our website and services are not directed at children under the age of 18. We do not knowingly collect personal data from minors. If you believe a minor has provided us with personal data, please contact us and we will delete it promptly.

Changes to This Policy
‍
We may update this Privacy Policy from time to time to reflect changes in our practices, tools, or legal obligations. When we do, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website after any changes constitutes acceptance of the updated policy.

Contact Us
‍
For any questions, requests, or concerns about this Privacy Policy or how we handle your data:
‍Neue World FZ LLCDubai, UAE
Registration no. 16813/2021
Email: hello@neue.world
‍Website: https://www.neue.world/